To improve your customer support, staying organized is key—especially when managing conversations on platforms like Facebook Messenger. This becomes even more important considering that 85% of people prefer messaging businesses over phone calls.
One thing that can make this task easier is Facebook Message Tags. These tags allow you to organize and categorize your conversations– helping you keep track of important discussions and prioritize tasks.
In this blog, we will discuss everything you need to know about Facebook Message Tags– from what they are to how you can use them to enrich your messaging experience.
Use message tags wisely to keep your conversations neat and easy to manage. By adding tags to your messages, you can quickly find important chats and make your communication smoother. Make sure to update and review your tags often to keep your inbox well-organized and avoid missing any key messages.
Facebook Message Tags let businesses send certain types of messages to users even after the usual 24-hour messaging period on Facebook Messenger has passed. These tags help keep customers engaged by allowing companies to share important updates or follow-ups. Here’s how you can use Facebook message tags:
- Event Reminders: Notify users about upcoming events or appointments.
- Post-Purchase Updates: Share order confirmations or shipping details.
- Account Notifications: Alert users about changes to their accounts or security issues.
By using these tags, businesses can keep communication relevant and timely– improving customer experience on Facebook Messenger.
: WhatsApp Vs Facebook Messenger: A Detailed ComparisonAs of now, Facebook only supports the four following messenger tags: Confirmed Event Update, Post-Purchase Update, Account Update, and Human Agent. Let’s explore each one.
1. Confirmed Event Update (Confirmed_Event_Update)
The Confirmed Event Update tag helps you keep users informed about any updates or changes to events they’ve signed up for or shown interest in. This is especially useful for businesses running events like webinars, live sessions, or in-person meetups.
How to Use It:
- Event Reminders: Send out reminders with details about the event’s date, time, and location to keep attendees prepared.
- Event Changes: Inform attendees about any changes, such as a new location or rescheduled time, so they stay updated.
- Follow-Ups: After the event, use this tag to send follow-up messages, like thank you notes or links to event resources, to engage with your audience further.
2. Post-Purchase Update (Post_Purchase_Update)
The Post-Purchase Update tag helps you keep your customers informed about their orders. It improves their experience by giving them timely updates and helps build trust in your business.
How to Use It:
- Order Confirmations: After a customer completes a purchase, send them a confirmation message. Include details about their order and an estimated delivery date.
- Shipping Notifications: When their order is on its way, send them a notification with tracking information, if available.
- Delivery Confirmations: Once the order is delivered, confirm it with the customer. Ask for feedback or offer additional help if needed.
3. Account Update (Account_Update)
The Account Update tag is important for keeping users informed about important changes or updates to their accounts. It helps in maintaining security and ensuring users know about their account status.
How to use it:
- Password Changes: Use this tag to let users know when their password has been successfully changed or if there was an attempt to change it.
- Security Alerts: Notify users if there’s any suspicious activity, like login attempts from unfamiliar devices.
- Billing Updates: Use this tag to update users on upcoming payments, billing issues, or any changes to their subscription. This keeps everything clear and manageable for users.
4. Human Agent (Human_Agent)
The Human Agent tag is special because it lets you keep chatting with a customer even after the usual 24-hour period. This is particularly useful when a human agent is needed to solve a problem that requires more time or detailed attention. It ensures customers get the help they need, even if the issue isn’t resolved quickly.
How to Use It:
- Customer Support: Use this tag to continue assisting with complex issues that might take longer than a day to fix. Keep the conversation going until the problem is fully resolved.
- Service Inquiries: Apply this tag for follow-ups on customer questions about your services or products, especially if the initial response needs more investigation.
: Facebook Messenger Group Chat: How To Get Started?By using Messenger tags, businesses can send messages outside the 24-hour window– which is a significant advantage for customer engagement and support. Here are some key benefits of using Facebook Messenger tags:
1. Better Customer Support
Messenger tags are great for improving customer support. They let businesses send important updates and messages to customers who have already reached out to them. For example, if a customer has a problem with their order or needs information about their appointment, businesses can use tags like “Issue Resolution” or “Post-Purchase Update” to provide timely details. This way, customers stay informed and feel well-supported throughout their experience.
2. Improved Customer Engagement
Messenger tags help businesses connect with their customers in a more meaningful way. By using tags like “Account Update,” businesses can send messages that are important and timely, such as changes to a customer’s account or new features they might like. This type of messaging makes sure the information is relevant and personalized, which helps keep customers interested and loyal to the brand.
3. Regulatory Compliance
Facebook message tags are a handy solution for businesses to follow Facebook’s messaging rules. Facebook has strict guidelines about sending messages more than 24 hours after a customer has interacted with your business. Messenger tags help you stay within these rules by allowing you to send important messages legally. This way, you can keep in touch with your customers without worrying about getting penalties or having your account restricted.
4. Efficient Notifications
Using Messenger tags, businesses can send important updates like shipment details, reminders about upcoming events, and payment confirmations. For example, tags like “Shipping Update” let customers know when their order is on the way, and “Event Reminder” helps them remember upcoming events. This is especially helpful for online stores that need to keep their customers informed every step of the way, making sure they don’t miss any important information.
5. Reduced Spam Concerns
Using Facebook message tags helps businesses avoid their messages being marked as spam. When businesses use these tags, they send out messages that are specific and relevant to what customers expect or have asked for. Because of this, customers are less likely to consider these messages as unwanted or annoying. As a result, the business can keep a good reputation and make sure customers are more likely to open and read their messages.
In a nutshell, Facebook Messenger tags provide many advantages for businesses. They help improve how companies support their customers and make sure they follow the rules. Using these tags well can make communication better, leading to happier customers who stick around longer.
Tag Messenger Chats to Human Agents with ControlHippo
To manage and tag Messenger chats to human agents with ControlHippo’s Facebook Messenger Shared Inbox, follow these easy steps:
Step 1: Access ControlHippo Dashboard: Start by logging into your ControlHippo account and navigating to the dashboard.
Step 2: Connect Your Facebook Accounts: Next, link all the Facebook accounts you want to manage.
Step 3: Go to Messenger Chats: Click on the Messenger tab to view all active Facebook message threads.
Step 4: Select a Chat: Choose the chat you want to manage and tag.
Step 5: Add Messenger Tags: Use Messenger tags to categorize the chat based on its content or urgency. This helps in prioritizing and organizing conversations.
Step 6: Assign to a Human Agent: Once tagged, assign the chat to a specific human agent who will handle it. This ensures personalized attention.
Step 7: Monitor and Adjust: Regularly monitor tagged chats and adjust assignments as needed to maintain efficient customer service.
By following these steps, you can efficiently manage and simplify Facebook Messenger interactions within ControlHippo.
: How to Set Up Facebook Messenger Auto Reply? Quick GuideConclusion:
As we can see, Facebook message tags are a great way to keep your conversations organized and make communication more efficient. By adding tags to your messages, you can easily keep track of and manage your chats, so you don’t miss important updates.
Whether you’re tagging customer messages or personal chats, knowing how to use tags well can really help. Use message tags to make your messaging simpler and stay on top of your conversations.
Frequently Asked Questions
To add labels in Messenger, go to your conversations, tap on the chat you want to label, then select the option to [Add Label] or [Edit Labels]. Choose or create a label to organize your chats.
Message tags are labels that help organize and categorize your messages. They allow you to sort and find conversations more easily by tagging them with specific keywords or categories.
The purpose of a message tag is to help organize and categorize your messages for easier management. In simple words, tags make it simple to find and track conversations based on topics or priorities.
Updated : September 18, 2024
Paras Kela is a seasoned content writer with deep expertise in business communication solutions. Specializing in omnichannel communication, Paras excels at translating complex ideas into clear, engaging content. His writing helps businesses understand and implement effective communication strategies, making him a valuable asset in the field.
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