Privacy Policy
controlhippo.com, operated by Bueno Technologies Inc, collects various types of Personal Data from its Users. The collection and processing of Personal Data are subject to different protection standards, and Users can refer to the applicability section to learn more about the specific criteria.
Users have the option to print this document for reference using the print command in their browser settings. For any inquiries or concerns about the collection of Personal Data, Users can contact the Owner at [email protected].
Types of Personal Data collected by controlhippo.com include Usage Data, Tracker data, email address, phone number, first name, last name, various types of data, password, and data communicated while using the service. Detailed information about each type of Personal Data collected can be found in the relevant sections of the privacy policy or through explanation texts displayed prior to data collection.
Users may provide Personal Data voluntarily or, in the case of Usage Data, it may be collected automatically during the use of controlhippo.com. It’s important to note that unless otherwise specified, all Data requested by controlhippo.com is mandatory, and failure to provide such Data may result in the inability to access or use the services provided. However, if controlhippo.com indicates that certain Data is optional, Users are free to choose not to provide it without affecting the availability or functionality of the service.
Controlhippo.com may use cookies or other tracking tools to provide the required services and achieve other purposes outlined in the privacy policy and Cookie Policy, if available. Users are responsible for obtaining necessary consent from third parties before sharing their Personal Data through controlhippo.com.
The Owner takes appropriate security measures to protect the Data against unauthorized access, disclosure, modification, or destruction. Data processing is conducted using computers and/or IT tools following organizational procedures and modes that are strictly related to the stated purposes. The Data may be accessible to certain individuals or external parties involved in the operation of controlhippo.com, such as administrators, sales and marketing personnel, legal advisors, system administrators, third-party service providers, mail carriers, hosting providers, IT companies, and communication agencies appointed as Data Processors. A list of these parties can be requested from the Owner at any time.
The processing of Personal Data by the Owner is based on various legal grounds, including User consent, the necessity for contract performance or pre-contractual obligations, compliance with legal obligations, public interest or official authority, and legitimate interests pursued by the Owner or third parties. Users can contact the Owner for clarification on the specific legal basis for data processing and whether the provision of Personal Data is a statutory or contractual requirement.
Data processing primarily takes place at the Owner’s operating offices and in other locations where the involved parties are located. Depending on the User’s location, data transfers may involve transferring Data to a country outside their own. Users can obtain more information about the processing of transferred Data, including the legal basis for transfers and security measures, by referring to the relevant sections of the privacy policy or by contacting the Owner.
Personal Data is retained for the duration necessary to fulfill the purposes for which it was collected. For example, Personal Data collected for contract performance will be retained until the contract is fully performed, while Personal Data processed for the Owner’s legitimate interests will be retained as long as necessary to fulfill those interests. The Owner may retain Personal Data for a longer period if consent has been given, or if required by law or an authority. Once the retention period expires, Personal Data will be deleted, and certain rights such as access, erasure, rectification, and data portability may no longer be enforceable.
The collection of User Data serves multiple purposes, including providing services, complying with legal obligations, responding to enforcement requests, protecting rights and interests, detecting fraudulent activity, displaying external content,
managing contacts and messages, handling payments, monitoring infrastructure, managing user databases, conducting A/B testing, transferring data outside the EU, providing registration and authentication services, interacting with live chat platforms, remarketing and behavioral targeting, spam protection, hosting platform services, and optimizing advertising and traffic distribution.
For detailed information on the processing of Personal Data, the privacy policy provides specific sections that describe the purposes and services involved. This includes information on advertising services, analytics services, and services that connect data with third-party services. Users can find more details about each service, including the types of Personal Data processed and the respective privacy policies and opt-out options.
CONTACTING THE USER
Mailing list or newsletter (controlhippo.com):
By registering on the mailing list or newsletter, the User’s email address will be added to the contact list to receive commercial or promotional emails related to controlhippo.com. The email address may be collected during registration or after making a purchase.
Personal Data processed: Tracker.
Contact form (controlhippo.com):
By filling in the contact form, the User authorizes controlhippo.com to use the provided details to respond to requests for information, quotes, or other types of inquiries.
Personal Data processed: email address; first name; last name.
CONTENT PERFORMANCE AND FEATURES TESTING (A/B TESTING)
Google Optimize (Google Ireland Limited):
Google Optimize is an A/B testing service that allows the Owner to track and analyze User responses to changes on controlhippo.com. Personal Data may be used by Google to customize ads within its advertising network.
Personal Data processed: Tracker; Usage Data.
Place of processing: Ireland – Privacy Policy.
DATA TRANSFER OUTSIDE THE EU
Data transfer abroad based on standard contractual clauses (controlhippo.com):
Personal Data collected within the EU may be transferred to third countries based on standard contractual clauses provided by the European Commission. This ensures that Data recipients process Personal Data in compliance with EU data protection standards.
Personal Data processed: various types of Data.
DISPLAYING CONTENT FROM EXTERNAL PLATFORMS
Google Fonts (Google Ireland Limited):
Google Fonts is a service that allows controlhippo.com to incorporate and display different fonts. It may collect Usage Data and other types of Data as specified in its privacy policy.
Personal Data processed: Usage Data; various types of Data.
Place of processing: Ireland – Privacy Policy.
HANDLING PAYMENTS
Stripe (Stripe Inc):
Stripe is a payment service that processes payments on controlhippo.com. Personal Data is processed according to Stripe’s privacy policy.
Personal Data processed: various types of Data.
Place of processing: United States – Privacy Policy.
HOSTING AND BACKEND INFRASTRUCTURE
Amazon Web Services (AWS) (Amazon Web Services, Inc.):
Amazon Web Services (AWS) provides hosting and backend infrastructure for controlhippo.com. Personal Data is processed according to AWS’s privacy policy.
Personal Data processed: various types of Data.
Place of processing: Singapore – Privacy Policy.
INFRASTRUCTURE MONITORING
Personal Data processed: various types of Data.
Place of processing: United States – Privacy Policy.
INTERACTION WITH LIVE CHAT PLATFORMS
Facebook Messenger Customer Chat (Facebook Ireland Ltd):
Facebook Messenger Customer Chat allows Users to interact with controlhippo.com’s support service. Browsing and Usage Data may be collected, and live chat conversations may be logged.
Personal Data processed: Data communicated while using the service; Tracker; Usage Data.
Place of processing: Ireland – Privacy Policy.
REGISTRATION AND AUTHENTICATION
Google OAuth (Google Ireland Limited):
Google OAuth is a registration and authentication service connected to the Google network. Personal Data is processed according to Google’s privacy policy.
Personal Data processed: various types of Data.
Place of processing: Ireland – Privacy Policy.
REGISTRATION AND AUTHENTICATION PROVIDED DIRECTLY BY controlhippo.com
Direct registration (controlhippo.com):
Users register by providing Personal Data directly to controlhippo.com for registration or identification purposes only.
Personal Data processed: email address; first name; last name; password.
REMARKETING AND BEHAVIORAL TARGETING
Google Ads Remarketing (Google Ireland Limited):
Google Ads Remarketing is a remarketing and behavioral targeting service that connects controlhippo.com’s activity with the Google Ads advertising network. Users can opt out of personalized ads through Google’s Ads Settings.
Personal Data processed: Tracker; Usage Data.
Place of processing: Ireland – Privacy Policy – Opt-out.
Facebook Remarketing (Facebook Ireland Ltd):
Facebook Remarketing is a remarketing and behavioral targeting service that connects controlhippo.com’s activity with the Facebook advertising network.
Personal Data processed: Tracker; Usage Data.
Place of processing: Ireland – Privacy Policy – Opt-out.
SPAM PROTECTION
To prevent spam on controlhippo.com, a service is employed to analyze the website’s traffic. This service filters out spam from incoming traffic, messages, and content that are identified as spam.
Google reCAPTCHA (Google Ireland Limited):
Google reCAPTCHA is a spam protection service offered by Google Ireland Limited. Its usage is subject to Google’s privacy policy and terms of use.
Personal Data processed: Tracker; Usage Data.
Processing location: Ireland – Privacy Policy.
TAG MANAGEMENT
Tag management services help the Owner of controlhippo.com manage the tags or scripts required on the website in a centralized manner. As a result, User Data may flow through these services, potentially leading to the retention of such Data.
Google Tag Manager (Google Ireland Limited):
Google Tag Manager is a tag management service provided by Google Ireland Limited.
Personal Data processed: Usage Data.
Processing location: Ireland – Privacy Policy.
TRAFFIC OPTIMIZATION AND DISTRIBUTION
To distribute content efficiently and enhance performance, controlhippo.com utilizes services that enable content delivery via servers located in different countries. These services filter communications between controlhippo.com and the User’s browser.
Considering the wide distribution of this system, it is challenging to determine the specific locations to which the content, potentially containing User Personal Information, is transferred.
Processing location: United States – Privacy Policy.
USER DATABASE MANAGEMENT
This type of service enables the Owner to create user profiles using information provided by the User, such as email addresses, names, or other details submitted to controlhippo.com. It also tracks User activities through analytics features. The Personal Data collected may be combined with publicly available information about the User (such as social media profiles) to create private profiles for the Owner’s use in improving controlhippo.com. Some of these services may also facilitate sending timed messages to the User, such as emails triggered by specific actions performed on controlhippo.com.
HubSpot CRM (HubSpot, Inc.):
HubSpot CRM is a user database management service provided by HubSpot, Inc.
Personal Data processed: email address; phone number; various types of Data as specified in the service’s privacy policy.
Processing location: United States – Privacy Policy.
INFORMATION ON OPTING OUT OF INTEREST-BASED ADVERTISING
In addition to any opt-out features provided by the services listed in this document, Users can find more information on how to opt out of interest-based advertising in the dedicated section of the Cookie Policy.
FURTHER INFORMATION ABOUT THE PROCESSING OF PERSONAL DATA
Push notifications:
controlhippo.com may send push notifications to Users to fulfill the purposes outlined in the privacy policy. Users can generally opt out of receiving push notifications by adjusting the notification settings on their devices. However, disabling push notifications may impact the functionality of controlhippo.com.
THE RIGHTS OF USERS
Users have certain rights concerning their Personal Data processed by the Owner. The specific rights that apply may vary depending on the applicable legal framework. Users can exercise the following rights:
– Withdraw consent: Users can withdraw their previously given consent to the processing of their Personal Data.
– Object to processing: Users can object to the processing of their Data if it is based on a legal basis other than consent.
– Access their Data: Users can confirm if their Data is being processed, obtain information about the processing, and obtain a copy of their Data being processed.
– Verify and seek rectification: Users can verify the accuracy of their Data and request its update or correction.
– Restrict processing: Under certain circumstances, Users can request the restriction of the processing of their Data, meaning the Owner will only store it without further processing.
– Data erasure: Under certain circumstances, Users can request the deletion or removal of their Data from the Owner.
– Data portability: Users can receive their Data in a structured, commonly used, and machine-readable format and, if technically feasible, have it transmitted to another controller without hindrance.
– Lodge a complaint: Users have the right to lodge a complaint with their competent data protection authority.
DETAILS ABOUT THE RIGHT TO OBJECT TO PROCESSING
Users can object to the processing of their Personal Data for certain reasons, such as if the processing is performed for a public interest or based on the legitimate interests pursued by the Owner. Users can also object to direct marketing activities without providing any justification.
HOW TO EXERCISE THESE RIGHTS
Users can exercise their rights by contacting the Owner using the provided contact details. These requests can generally be made free of charge and will be addressed by the Owner as soon as possible, within one month.
APPLICABILITY OF BROADER PROTECTION STANDARDS
While most provisions in this document apply to all Users, certain provisions are applicable only if the processing of Personal Data falls under broader protection standards. These standards apply when:
– The Owner is based within the EU and performs the processing.
– The processing concerns the Personal Data of Users in the EU and is related to offering paid or unpaid goods or services to such Users.
– The processing concerns the Personal Data of Users in the EU and enables the monitoring of their behavior within the EU.
COOKIE POLICY
controlhippo.com uses Trackers (cookies). Users can find more information in the Cookie Policy section.
ADDITIONAL INFORMATION ABOUT DATA COLLECTION AND PROCESSING LEGAL ACTION
The Owner may use the User’s Personal Data for legal purposes in court or in the stages leading to possible legal action arising from the improper use of controlhippo.com or its related services. The Owner may also be required to disclose Personal Data upon request from public authorities.
ADDITIONAL INFORMATION ABOUT USER’S PERSONAL DATA
Apart from the information provided in this privacy policy, controlhippo.com may offer Users additional contextual information about specific services or the collection and processing of Personal Data upon request.
SYSTEM LOGS AND MAINTENANCE
For operational and maintenance purposes, controlhippo.com and third-party services may collect System logs and use other Personal Data (such as IP addresses). These logs and Data are collected to ensure the proper functioning and security of controlhippo.com.
INFORMATION NOT CONTAINED IN THIS POLICY
Users can request additional information about the collection and processing of Personal Data from the Owner at any time using the provided contact information.
HANDLING OF “DO NOT TRACK” REQUESTS
controlhippo.com does not support “Do Not Track” requests. Users can refer to the privacy policies of the third-party services used by controlhippo.com to determine if they honor such requests.
CHANGES TO THIS PRIVACY POLICY
The Owner reserves the right to modify this privacy policy at any time. Users will be notified of changes on this page and, if technically and legally feasible, through other communication channels available to the Owner. Users are encouraged to check this page frequently and refer to the last modification date provided at the bottom of the policy. If the changes affect processing activities based on User consent, the Owner will seek new consent from the User, if necessary.
INFORMATION FOR USERS RESIDING IN BRAZIL
This section is applicable to Users residing in Brazil and supplements the information provided in the rest of the privacy policy. It is governed by the “Lei Geral de Proteção de Dados” (General Data Protection Law or LGPD) and applies when Users are located in Brazil. The legal bases for processing Personal Data under the LGPD include consent, compliance with legal obligations, public policies, contractual obligations, legitimate interests, protection of health or physical safety, and credit protection. Users can contact the Owner for more information about these legal bases.
CATEGORIES OF PROCESSED PERSONAL INFORMATION
To find out the categories of your personal information that we process, please refer to the “Detailed information on the processing of Personal Data” section in this document.
REASONS FOR PROCESSING YOUR PERSONAL INFORMATION
To understand why we process your personal information, please refer to the “Detailed information on the processing of Personal Data” and “The purposes of processing” sections in this document.
YOUR PRIVACY RIGHTS IN BRAZIL, REQUEST FILING, AND OUR RESPONSE
You have the following rights:
- Obtain confirmation of the processing activities involving your personal information.
- Access your personal information.
- Rectify incomplete, inaccurate, or outdated personal information.
- Obtain the anonymization, blocking, or deletion of unnecessary or excessive personal information or information processed in violation of the LGPD (Lei Geral de Proteção de Dados – General Data Protection Law).
- Receive information on the possibility of providing or denying consent and its consequences.
- Obtain information about third parties with whom we share your personal information.
- Request the portability of your personal information (except for anonymized information) to another service or product provider, ensuring the protection of our commercial and industrial secrets.
- Request the deletion of your personal information being processed based on your consent, unless exceptions under Article 16 of the LGPD apply.
- Revoke your consent at any time.
- File a complaint regarding your personal information with the ANPD (National Data Protection Authority) or consumer protection bodies.
- Object to processing activities that do not comply with the law.
- Request clear and adequate information about the criteria and procedures used for automated decisions.
- Request a review of decisions based solely on automated processing that affect your interests, such as defining your personal, professional, consumer, and credit profile.
OUR RESPONSE TO YOUR REQUEST
We will make every effort to respond promptly to your requests. If we are unable to do so, we will provide you with the factual or legal reasons preventing immediate or future compliance. If we are not processing your personal information, we will inform you of the appropriate entity to contact.
For access or confirmation requests, please specify whether you prefer electronic or printed delivery of your personal information. Indicate if you require an immediate simplified response or a complete disclosure.
For rectification, deletion, anonymization, or blocking requests, we will promptly communicate your request to relevant third parties, unless it is impossible or disproportionately difficult for us to do so.
TRANSFER OF PERSONAL INFORMATION OUTSIDE OF BRAZIL PERMITTED BY LAW
We are authorized to transfer your personal information outside of Brazil in the following cases:
– International legal cooperation between public intelligence, investigation, and prosecution bodies.
– Protection of your life or physical security or that of a third party.
– Committed to an international cooperation agreement.
– Necessary for the execution of a public policy or legal attribution of public service.
– Compliance with a legal or regulatory obligation, contract execution, or exercise of rights in legal proceedings.
DEFINITIONS AND LEGAL REFERENCES
This section provides definitions and legal references related to personal data, usage data, user, data subject, data processor, data controller, controlhippo.com, service, European Union (EU), cookie, tracker, and legal information. Please note that this privacy policy specifically applies to controlhippo.com unless stated otherwise.