Pipedrive vs HubSpot: Which CRM is Right For You?

Streamline Business Communication with our Omnichannel Solution

Dharmik Joshi

Senior Writer:

green tickReading Time: 4 Minutes
green tickPublished : May 16, 2024

Customer Relationship Management (CRM) systems have become indispensable for businesses of all sizes. Moreover, Organizations can increase their revenue by 245% by using a Customer Relationship Management (CRM) platform.

Pipedrive and HubSpot are top CRM tools that ensure that customer demands are met using accessible data.

But, Pipedrive vs HubSpot, which one to choose? Don’t worry! Let us understand a detailed comparison between both platforms.

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When choosing between Pipedrive and HubSpot, evaluate your company's specific requirements. If you want extensive marketing, sales, and customer support tools, HubSpot is the best way to go. If you focus on efficient sales pipeline management with a user-friendly interface, Pipedrive may be the best choice.

HubSpot vs. Pipedrive: Table Comparison

The basic concept is that HubSpot is a massive all-in-one program with a CRM at its core, whereas Pipedrive concentrates on the tools that sales teams require for success.

Here’s a breakdown of HubSpot CRM’s comparison with Pipedrive:

Lead Management Software
Contact Management
Sales forecasting
Email Marketing
Reporting tools
Project Management
Built-in Automation
Artificial Intelligence Tools
Administrative assistance for help, insights, and ideasChatbots for answering questions and creating content
Customer support
Phone, email, chat, community, and an entire online database of informationEmail, chat, online service, community, and HubSpot academy
E-commerce Integrations
Through ZapierWooCommerce, Shopify, Square, SamCart, and BigCommerce
Starting Price
$14 / user per month$15/month per user
For more information
Visit PipedriveVisit HubSpot

HubSpot vs. Pipedrive: Feature Comparison

Here is a comparison of the key features between HubSpot and Pipedrive:

Marketing Automation

Winner: HubSpot

When it comes to marketing automation, HubSpot takes the lead. With HubSpot, you get a comprehensive suite of marketing automation tools that allow you to create personalized email campaigns, automate lead nurturing, and track website visitors’ behavior.

Pipedrive, while effective for sales management, lacks the comprehensive marketing automation functionality provided by HubSpot. So, if marketing automation is a priority, HubSpot is the easy choice.

Integrations with Other Apps

Winner: HubSpot

In terms of integration capabilities, HubSpot has the upper hand. HubSpot offers extensive integrations with various third-party apps and platforms, allowing seamless connectivity across different tools used in your business operations.

On the other hand, Pipedrive does offer some integrations, but it falls short of HubSpot’s depth and breadth. So, if integration flexibility is crucial for your business, HubSpot emerges as the winner in this category.

Omnichannel Communication

Winner: HubSpot

When it comes to omnichannel communication, HubSpot provides a more complete answer. HubSpot’s platform integrates various communication channels seamlessly, including email, live chat, social media, and even WhatsApp phone calls.

While Pipedrive offers email integration and limited communication features, it doesn’t match the breadth of omnichannel capabilities provided by HubSpot. Therefore, HubSpot wins in the category of omnichannel communication.

Ace Your Omni Channel Communication Strategy
Leverage ControlHippo to integrate multiple communication channels and provide a better customer experience.

Lead and Business Management

Winner: Piperdrive

Pipedrive is the clear winner in terms of lead generation and business management. Pipedrive’s intuitive layout and devotion to sales pipeline management make it a good choice for efficiently handling leads and prospects.

While HubSpot sales hub offers lead management features, Pipedrive’s simplicity and dedicated focus on sales make it the preferred choice for lead and business management.

Customer Support

In terms of customer service features, HubSpot leads the way. HubSpot provides a broad range of customer support solutions, such as ticketing systems, knowledge bases, live chat, and email automation. 

Pipedrive provides email integration and basic support features, but it lacks the extensive customer service capabilities provided by HubSpot. Therefore, HubSpot emerges as the winner in the category of customer service.

HubSpot vs. Pipedrive: Pricing Comparison

When it comes to pricing, both HubSpot and Pipedrive offer flexible plans to accommodate businesses of all sizes. However, their pricing structures and features vary significantly.

HubSpot Pricing

  • Free CRM: Free for up to 2,500 people, including contact management, quotes, live chat, and more. 
  • Starter Plan: $15/month/seat
  • Sales Hub Professional: $90/month/seat
  • Sales Hub Enterprise: $150/month/seat

To get more information, visit the HubSpot price calculator.

Pipedrive Pricing

  • Essential: $12/Per seat per month, billed annually
  • Advanced: $24/ Per seat per month, billed annually
  • Professional: $49/ Per seat per month, billed annually
  • Power:$59/ Per seat per month, billed annually
  • Enterprise: $79/ Per seat per month, billed annually

To get more information, visit the Pipedrive price calculator

HubSpot vs. Pipedrive: Which Should You Choose?

HubSpot or Pipedrive is a big question for companies looking for CRM. Choosing between HubSpot and Pipedrive completely depends on your business requirements and budget.

Choose HubSpot if:

  • You need a comprehensive solution for the marketing hub, sales process, and customer service.
  • You require advanced marketing tools and a nurturing marketing team.
  • Your business needs extensive integrations with third-party apps.

Choose Pipedrive if:

  • You prioritize sales pipeline management and deal tracking.
  • Your sales team requires a user-friendly interface with a minimal learning curve.
  • You’re looking for a budget-friendly CRM solution without compromising on functionality.

Integrate HubSpot and Pipedrive with WhatsApp

To integrate HubSpot and Pipedrive with WhatsApp, you can use third-party applications and platforms that support the WhatsApp Business API. Here’s how to combine each CRM with WhatsApp:

Step 1: Log in to the ControlHippo account.

Step 2: Open the Integration page on the platform.

Step 3: Click on the Integrate button of your preferred CRM – Pipedrive or HubSpot.

Step 4: A pop-up box will appear; click on the Add to CRM button.

Step 5: You will be directed to the CRM’s login page, where you need to enter your credentials.

HubSpot vs Pipedrive: WhatsApp CRM Comparison

Here’s a comparison of HubSpot and Pipedrive’s WhatsApp integration capabilities:

WhatsApp Automation

By integrating WhatsApp with HubSpot, you can easily automate your WhatsApp messages by creating an automatic workflow in HubSpot.

Directly Send WhatsApp Message from CRM

With the help of ControlHippo, you can easily integrate your WhatsApp with Pipedrive and can directly send WhatsApp messages from your Pipedrive CRM. 

Final Thoughts

While comparing HubSpot with Pipedrive CRM, there are several factors to be considered, such as pricing, the availability of a free plan or demo, and billing options.

We have examined their basic and niche CRM features, including Ai tools, lead and business management, analytics, automation, and reporting. 

Evaluate your requirements, budget, and long-term goals carefully before making a decision.

Frequently Asked Questions

It depends on your business needs. HubSpot offers a wide range of advanced features, including marketing, sales, and customer service tools, while Pipedrive focuses primarily on customization and pipeline management.

Depending on your requirements, alternatives to Pipedrive include HubSpot, ControlHippo, and Zoho CRM.

Yes, Pipedrive is a popular CRM solution known for its user-friendly interface, sales pipeline management, and affordability.

Pipedrive is ideal for small to mid-sized businesses focusing on sales pipeline management and enhancing sales performance, while Salesforce caters to larger enterprises with extensive customization and integration options.

Updated : May 16, 2024

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